Can you tell the number of leads your company is currently generating? How many of them are hot? How big is the rate of warm or cold leads? However, if your business cannot manage to convert them, the amount of leads does not actually matter. What you should think of is the quality of incoming […]

Digital marketing reveals more and more tools to grab attention of a customer that is now split among different channels, networks, platforms, or devices. Don’t be the last marketer to take up prompt actions to captivate and convert the audience. I came up with a short listing of marketing trends we might face in 2016. […]