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Search advertising is a great tool for promoting your business. It provides a significant number of new customers while being absolutely free. There is no need to pay for using it; you’re just paying for the results (clicks). This type of advertising is focused on finding the exact clients you need. Only the customers who are looking for service or goods you are selling will see your ads.
The main goals of search advertising are: prompt sales stimulation, creation of demand and niche branding. This is a type of permission marketing, which is to involve the customers in the marketing process. It is works not to catch consumers’ attention, but to gain their trust; not to irritate them with advertising, but give the relevant information that customers are interested in at the moment.
Search advertising is quite complicated instrument especially for the newcomers. This is why we provide our clients with different services and help them to:
set up the web tracking code (Google Analytics) for free;
decrease the price of remarketing;
solve the hardest tasks with our own automated systems;
generate more than 1000 campaigns in short terms;
optimize your conversion rate.
Search advertising is really easy to use and is perfectly natural and understandable for everybody. Recently it has gained immense popularity and is now considered to be the most advanced advertising technology available on the planet.
Ideal solution for small, medium and large businesses.
Starting from the second stage (after installation) you pay only for the positions actually brought to the top or drawn traffic. No fixed payments without reference to the result.
Free adjustment of Google Analytics goals to track achievement of users target actions and continuous work on conversions increase.
Opportunity to edit your site pages for more convenient usage of resources by your visitors. This has a positive effect on both Seo results, and on conversion of visitors into buyers.
SINGLE PROJECT BUDGET
Your project has a team of specialists: a seo-expert, an analyst, a copywriter, a programmer and a project manager. At the same time there are no additional payments or expenditures for the work of any of them. The cost of your project promotion includes all types of works
BROAD AUDIENCE COVERAGE
Increase of the targeted visitors flow to the website due to the broad coverage of key requests on the resource subject.
For external optimization texts are written with references to selling queries. They are placed on carefully selected thematic areas. Our professionals take a careful approach in texts creation. You get interesting articles for your clients, and not a bag of words for search engines.
This is an opportunity of complex work in conjunction with other marketing tools that you use. Our team will select a pool of key phrases so that not to interfere with paid requests of your advertising campaign and to cover as much as possible a general list of questions in your niche. And the accounts you use in social networks will only add confidence by the search engines to your site.
Monthly report on the results of the previous period, detailing the work performed, placement of texts, changes introduced, results achieved and work plans for the next period. Moreover recommendations for changes on the site are given for your approval.
At the strategy stage the project team solvesthe main taskof the project:identification andselectionof the target audiencefor your product. After selecting thetarget audienceand determine itsneeds thatcan be satisfied by yourpromotedproduct,we make adetailed work plan forthe project, whichwill allow you tosee and understandevery stepof our work.
During the implementation phase the project team moves to the goal points, clearly following the agreed plan. All the workis complementedwith detailed reportins, which are providedto the partneron a requested schedule. In case of need to add anychanges to the initial project strategy - it can be madeafter a consultation with theresponsiblemanager.
Strategy is important because the resources available to achieve these goals are usually limited. Many companies use strategies to set goals Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy describes how the ends (goals) will be achieved by the means (resources).
A detailed analysis of the project, completed with customer comments regarding the results and attracted profit, is needed for adjusting the initial project plan to achieve better results in the next project. These changes may include changing the target audience, changes in the dialogue with a client, use of additional tools to attract consumers etc.